How to Make a Planner Your Business BFF

So, you’ve found your perfect planner. Now what? Having a planner isn’t very helpful if you aren’t putting it to use. Those blank pages can’t make miracles happen.

business bff

Not everyone loves planners the way I do – I get that. But if you’re reading this, it is very likely that you do or that you understand the value of a good planner and want to learn how to leverage it as one of your frequently used business systems.

Read More

Do You Make These Simple Mistakes in Social Media Influencing?

Social

Social influencer marketing is a burgeoning marketing trend that’s been working for many brands and organizations. However, as with all new things, there are the learning curves and silly mistakes that many organizations or individuals make. While there’s no perfect formula yet for banking big time with social media influencing, the following mistakes are best avoided and abandoned immediately if you are guilty of them.

Read More

Favorite Things: 2015 Edition

Now’s the time of year when everyone’s doing their “Best Of” lists, so I thought I’d join the fray and do one of my own. Here’s my list of favorite apps and programs in 2015.

(P.S. I’d really rather do a list of favorite TV shows, but you can leave a comment and ask me for that if you want it. 🙂 )

——————–
Read More

Best Planners For Small Business Owners: 2016 Edition

best planners for business owners
I don’t believe in one-size-fits-all solutions  – and planners are no exception.  If you’re going to invest in a planner (and they are investments these days!) you’ll want to pick one that gives you everything you need – or as close to it as possible. There are many planners on the market that you can choose from. Here, you’ll find my picks for the best planners I’ve found for business owners and freelancers and what I think makes them stand out. I own a couple of the planners below (and created one of them), so I’ve also included my notes about what worked for me.
I go into detail, because the details matter to planner geeks like me – but you can also hop straight to the bottom for a tl;dr summary.
Read More

Social Media Advertising and Its Advantages

If you own a small business and aren’t actively using social media marketing, you’re leaving a lot of money on the table. This is because, in spite of the fact that some business owners consider social media advertising a fad, lots of firms and organizations are reaping huge benefits from consistently and actively using social media advertising.

Studies by eMarketer, a leading market research and consulting firm, showed more than over 35 percent of the American adult populace with a social media account – that’s over 80 million people – used the social media platforms for their product and service research before making a purchase or hiring a service.

This means that if someone was looking for businesses in your industry and your business was talked about in favorable terms, chances are that they might have gone with your business. The advantages of advertising on social media platforms are huge:

Read More

Launch Your Online Course With 3 Simple Tools

Launch Your Online Course With 3 Simple Tools

Last week, I excited launched the beta version Systems School – a 5-week course for entrepreneurs who need help getting essential business systems in place without all the muss, fuss and hours of internet research.

Systems loving gal that I am, I spent time wracking my brain over how I’d not only market the course, but how I’d deliver it. I’ll be running the course again in January, but wanted to do a lean launch this Fall/Winter and work with folks who want to get a jump start on organizing their businesses before the new year.

If you’re looking to do a similarly lean launch, here are three great tools you can use to market and execute your course.

Read More

Quick and Easy Monthly Business Review: 4 Must-Have Touchpoints

Quick And Easy Monthly Business Review: 4 Must-Have Touchpoints

How often do you give your business an evaluation? How often do you check in and see what needs a tune up or a complete overhaul? Business reviews don’t have to be a pain in the butt. There are a few things you can quickly review that will ensure you’re heading in the right direction.

Each month, there are four things I evaluate to help me get and stay on track for the month ahead. And typically, the review takes far less than hour.

Read on or watch the video below to learn how to do your own quick and easy monthly business review:

Read More