Join me at New Media Expo 2015 for the panel “Beyond the Download: Strategies for Building a Community Around Your Show”
Your 8 weeks in New and Noteworthy are over, and now the real work begins. The podcast that you were so excited to launch is starting to seem like work, and you’re not entirely sure how you’ll actually use your show to boost your business or monetize your show.
As you obsessively track your downloads, you may be failing to overlook the most important success strategy for your show – that behind each and every download, is a listener. A real person who you want to engage with and create a lasting connection with. Behind the download, is what really matters, the opportunity for your to create community around your show.
This panel will provide a honest look at the numbers of podcasting, why they may not matter to you and how you can build community around your show. It will include real-life examples from each of the panelists’ shows and how they have built or leveraged community around their show for sales, sponsorship and even in-person events. Additionally it will offer practical ideas for creating and building community via groups and other methods.